Services and agencies · 7 steps
Selling services by phone:from request to payment.
When services are sold over the phone, money leaks in three places: a request nobody answered, a call without a next step, and a payment nobody chased. It is how we sell too — ChatNeuron runs the chain from the request to the money for the project.
End-to-end scenario
From ad spend to cash in the till
Each step is a system, a metric, a place where money is lost, and what ChatNeuron does.
Acquisition
Where money is lost
There are leads, but it's unclear which channels bring projects.
What ChatNeuron doesAd analytics
Direct statistics, cost per lead and per customer from cash flow expenses.
How it worksRequests and briefs
Where money is lost
"How much for a website?" and the manager has to find out the task from scratch.
What ChatNeuron doesRequest collection
Collects a brief: task, budget, timing, contact; a CRM deal with a summary.
How it worksNegotiations
Where money is lost
The meeting happened and there is no next step.
What ChatNeuron doesAI Sales Head
Analyzes calls, writes the summary and next step into the deal.
How it worksProject
Where money is lost
Tasks take longer than estimated and the project margin melts.
What ChatNeuron doesDevelopment control
Tasks with estimates and time spent, returns to work.
How it worksDevelopment
Where money is lost
Hours are logged, but nothing reached production.
What ChatNeuron doesDevelopment control
Hours next to commits, MRs and reverts; flags without a ranking.
How it worksPayment
Where money is lost
The stage was delivered, the invoice is unpaid and nobody reminded.
What ChatNeuron doesReceivables controller, AI CFO
Reconciles the CRM with 1C and shows debtors; cash flow and P&L are handled by AI CFO.
How it worksRepeat projects
Where money is lost
After a project is delivered, the customer is never contacted again.
What ChatNeuron doesRepeat sales
Writes to past customers and leads who didn't buy.
End-to-end analytics
One chain of numbers instead of reports from five systems
Spend from Direct and cash flow, requests from channels, deals from the CRM, payments from the bank and 1C.
- Cost per customer
- Project margin
- Hours without result
- Receivables
Before → after
What this is worth in money
Illustrative calculation: plug in your own numbers and X-ray will calculate them from your data.
Hours without a result
- Before
- Visible only through missed deadlines
- After
- A flag the same week
Unpaid stages
- Before
- Reminded when the money has run out
- After
- A list of debtors every day
Requests without a brief
- Before
- The manager finds out the task from scratch
- After
- A brief in the deal right away
What we connect
Systems this scenario works with
- GitLab
- Wakapi
- TaskNeuron
- Bitrix24
- amoCRM
- Telegram
- Telephony
- 1C
- Banks
- Yandex Direct
Segments
More by segment
Questions
Frequently asked questions
Is this a developer ranking?
No, the report intentionally has no ranking: flags show where to look into things.
Does it suit outsourced accounting or law firms?
Yes, without the development step: requests and briefs, negotiations, receivables and finance work the same way.
Which systems are needed?
At minimum, a CRM. For development control, Wakapi and GitLab; for receivables, 1C; for cash flow, a bank.
Other industries
Scenarios for other industries
- HoReCaFrom booking to repeat visitAdvertising → Requests → Banquets → Order and payment → Manager calls → Money → Repeat visit
- EducationFrom request to course renewalAdvertising → Requests → First reply → Trial lesson → Sale after the trial → Payment → Renewal
- Clinics & beautyFrom call to repeat visitAdvertising → Calls and messages → Booking → Visit → Front desk → Money → Repeat visit
- RetailFrom ads to repeat purchaseAdvertising → Product questions → Order and payment → Wholesale and quotes → Receivables → Stock and margin → Repeat purchase
- Real estateFrom expensive lead to dealAdvertising → Requests → First reply → Calls and viewings → Long cycle → Money → Follow-up
See where your studio loses margin
Connect your CRM or GitLab, and the first numbers appear right away.